Jay Lackritz
Forum Leader
Username: Jay_ny
Post Number: 589
Registered: 01-2007
| | Posted on Friday, April 25, 2014 - 08:41 am: | 
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Update magazine to cease publication
It is with sadness that I’m writing to tell you that the Update magazine is ceasing publication. The March-April issue, which will have a delayed distribution in May—will be the farewell issue.
The Update joins a list of distinguished magazines that have ceased publication over the last decade, including Teen, Gourmet, Country Home, PC Magazine and hundreds of others with broad and varied readerships.
The reasons provided for the decision, though, are often quite similar—the preference of a growing number of readers to receive information digitally and the need to free up resources in order to invest in an enhanced on-line presence.
Both reasons certainly are true for the Update.
UNOS already has a strong digital presence—with its websites, e-newsletter and presence on social media—all providing an array of places for transplant professionals and the larger transplant community to get timely, accurate and inspirational information.
Freeing up the resources used for production of the Update will enable enhancements of those media. Both the OPTN and UNOS family of websites will be redesigned over the coming year for improved content, navigation, functionality across devices … and more.
Most important for Update readers, if you don't receive the monthly Transplant Pro e-newsletter, be sure to subscribe now at http://transplantpro.org/enews/. Transplant Pro contains critical information about policy, patient safety, upcoming educational events and much more, many of which can also be found at http://optn.transplant.hrsa.gov.
In addition, we are exploring ways of incorporating some of the feature articles published in the Update into Transplant Pro. Send your ideas on topics of general interest to the transplant community to unos.communications@unos.org for our consideration.
I’ll provide more information and bid you a fond farewell in the Editor’s Note of the final issue … but, until then, sign up to receive the Transplant Pro e-newsletter if you haven’t already, and visit the UNOS and OPTN websites and Transplant Living to refresh your memory on all the information that UNOS makes available.
Best,
Diana
Diana G. Westbrook, M.A., ABC
Editor, Update
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